Sid Yenamandra: The Spartan in Cybersecurity
WRITTEN BY TEAM ARISE
PUBLISHED APRIL 24, 2023
Sid Yenamandra is a man of many talents, and his journey to becoming a successful entrepreneur and cybersecurity expert is a testament to his passion, purpose, and innovation. From his early days as a software developer in Silicon Valley to his current role as the CEO of Entreda and Chief Customer Officer for All Wealth Management accounts at Smarsh, Sid has built a reputation for being a natural leader with a deep commitment to customer service.
Sid's focus on cybersecurity started more than a decade ago, and since then, he has been involved in four startups, all focused on cybersecurity and cyber risk. However, his deep desire to help Main Street organizations, both big and small, protect themselves from escalating cyber threats led him to found Entreda. He quickly grew his company to become the leading provider of comprehensive cybersecurity software, systems, and training to the independent financial advice and healthcare industry.
Sid's innovative and creative attitude in finding solutions to problems is evident in his work. He is driven by a sense of purpose to make the world a safer place and is always open to ideas and feedback. His leadership style is based on a deep commitment to customer service, and he is always looking for ways to improve the customer experience. He has built a culture of innovation and collaboration at Entreda, which has been recognized by the industry, with Entreda being named the number one provider of cybersecurity risk tools for advisors in a T-Three survey.
In addition to his role as the CEO of Entreda, Sid is also the Founder, CEO, and Managing Partner at Surge Ventures, a venture innovation platform he oversees. His expertise in investment strategies and LP relationships, coupled with his hands-on approach to ideation, has led to a track record of success. Sid's experience includes multiple tours of duty at Fortune 500 company Broadcom, where he served as a product line executive, board member, and VP, among other roles. He has also served as a program head on an NSA-funded Suite B VPN program, demonstrating his expertise in cutting-edge technology and national security.
Sid is a dynamic and highly skilled entrepreneur and executive who brings a wealth of experience, knowledge, and strategic vision to any organization. With his zeal for invention and continuous pursuit of success, he acts as an inspiration to everyone around him, making him an invaluable asset in the IT business. Sid's journey is far from over, and he will undoubtedly continue to be a force for positive change in the industry and beyond.